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Since I got home, I’ve been busy putting all my new tools to good use.

I’ve been tackling my books and taxes for 2011, using the accounting advice I was given in Saturday’s financial workshops. They did so much to help me understand the language of accounting, it really made it less intimidating and the learning curve feels less steep. So much good information from both of the folks leading the financial workshops, Boomer in the morning (his real name!) and then Lauren Venell in the afternoon.

Because of the awesome workshop on email marketing from the folks at Mail Chimp, I have set up a mailing list and synced it to my Etsy shop. I no longer feel lost in that area. Confidence is a great feeling! Craftmonkeyapp and Mail Chimp have created a brilliant, easy, and a great resource for a small business like mine. By the way, if you want to get monthly newsletters from me, you can sign up over there on the right hand toolbar. I promise that there will be no spam and no deluge of mail, especially around the holidays. There will be secret sales and special coupons from time to time, and advance notice about cool stuff going on with Honey&Ollie. I’m aiming to send one email a month. That’s it.

The information from Gustavo’s media workshop is still simmering. I’m honestly not sure how or if I want to utilize print media, but I’m glad to have the info in my toolbox if and when I ever decide to do that. In the very least, I think it will help me promote shows and events that I am involved with. You’d be shocked at how little some show organizers do to promote their events. This workshop made me feel a little more equipped to make that happen.

I haven’t made it into the studio to paint yet, but I’m really excited for that to happen. The open paint studio reminded me that art is FUN and can be loose and relaxed. I needed that.

I can’t wait for next year’s Craftcation. I think I will feel a lot more equipped to handle the social and networking aspects of that kind of event. I’m more confident about my conference survival strategy, from an emotional and also self-care standpoint. I will probably not fly solo next year, either. Con-buddies are good. I’m glad I didn’t try to cram more into my brain than I did, but at the same time, I think next year I will be mentally equipped to do more in the workshop department.

So how did the rest of Day 4 go?

Day 4 (the last one) of Craftcation dawned and it was super rainy (that rainstorm finally rolled in) and cold. I slept in, treated myself to a sumptous breakfast of room service oatmeal (shockingly good, actually) and then… blew off the closing panels and goodbye stuff entirely. I was, at that point, really getting into my alone time. I felt so inspired by Nicole Longstreath’s wardrobe class, what I really wanted to do was to go shopping! Normally I hate shopping, y’all, so when the urge hits, I listen. Downtown Ventura has oodles of thrift and consignment shops. I counted 5 in a 3 block radius alone on one street and they’re all really *good* thrift shops. Armed with my newfound knowledge, I managed to find a really cute dress, two blouses and a pair of knee high lace up black leather boots – all for under $60. Using Nicole’s techniques and advice, it was easy and brilliant and there was very little room for negative self talk. At first I was dubious about it when I saw it on the schedule, but I really am so grateful that I took it. It wound up having tremendous value. For example, if not for Nicole’s workshop, I would not now have these:

Leather. $14. Buffalo Exchange, I love you.

I sense a blog series here. “Remaking my creative wardrobe.” I’m in the process of weeding stuff out right now. It’s harder than you’d think, to be merciless, in the name of fashion… if you want to know more about Nicole’s techniques, she’s got an e-book out on Amazon.com (kindle only, alas) and her website has some good info, as does her newsletter. Two thumbs up from me!

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Captain Sexypants braved traffic and the rainstorm and joined me in the afternoon and we spent the rest of the day jaunting about Ventura, having a wonderful Italian dinner and seeing The Hunger Games. The next day we did a lot more of that sort of thing, it was sunny and gorgeous, we were relaxed and happy, which made quite an idyllic end to the weekend.

downtownventura

Idylls never last long though… it’s back to work for me! I’ll be at Majestical Roof Gallery – 88 N. Fair Oaks, Old Pasadena CA – this weekend from 10 – 7 for their monthly art market. Come on out and say howdy!

I finally hit my stride today with this whole traveling/conference thing. The morning dawned bright and early and I knew that THIS… this was the day. This was the day of Awesome. And it sort of was, and then some.

The first thing I did was go find some coffee. I realized yesterday that I hadn’t had a cup of coffee since I got here on Thursday, and now it is Saturday and that is a LONG time to go without coffee if you are like me and drink it every day. I do have tea in my hotel room but it is not the same. So coffee and a muffin to get things started and my spirits were much improved.

On my way to coffee, I was struck by how lovely the downtown area is, and especially by this gorgeous brick building which I’d noticed the night before. The architectural details and embellishments were a lot more apparent in daylight. Just gorgeous.

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Ventura reminds me a bit of Humboldt County, namely the city of Eureka where I grew up, but with a little bit more Spanish Mission thrown in. I’ve got tomorrow and Monday morning off to toodle around town a bit and I’m really looking forward to doing some exploring and touristing around. Our workshops were held at the lovely City Hall, which is also a very pretty building. A very pretty building with a lot of stairs.

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in the foreground there you can see a statue of Father Junipero Serra, I have helpfully highlighted him for you. Many people think of him as the founder of the California Missions. I think of him as that but more as the guy who pretty much wiped most of the indigenous California population out. He’s not my personal favorite, but the city of Ventura is proud of him and also of their Mission, and so he has a statue overlooking the hill that runs down to the ocean.

So much to learn today! I can sum up the bulk of my day in five words. “Accounting: You’ve Been Doing It Wrong.” Okay, that’s six words. Maybe I begin to see one of the fundamental issues with my accounting… at any rate, I’ve got a lot of changes to make and a lot of work to do when I get back. And may I just add, accounting workshops are always better when led by cute, young and personable funny guys in khaki trousers.

I also popped in to take a workshop that was topically a little lighter than Accounting during our lunch hour, but still just as terrifying to me as any spreadsheet.

wardrobe

I am a creative, y’all. The workshop said so.

Aaaaand, apparently that is no excuse for all this running about in ratty cargo pants, knit caps and ancient Firefly tee shirts. I have some closet revamping to do when I get home. The speaker was really sweet and personable and also not much older than my oldest child (that happens more and more these days) but she had some good points and gave us a formula (I *LOVE* formulas) for putting together outfits that don’t suck, so you can all look forward to a much more fashionable me.

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Yep. Okay, yeah, well, maybe baby steps. I like my knit caps.

After another financial workshop I was really tired, aching, my brain was going to explode from too much information and I really just needed to get out of there, so I did. Missed the last two workshops of the day, but that’s okay. I was done.

My weather widget said it was raining in Ventura all day today.

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Just miserable. Seriously weather widget, what gives? It was GORGEOUS! Warm and breezy, with the salt and sea tang in the air, the most beautiful day ever. I went back to my hotel, threw open the sliding glass door and took a 2 hour nap.

Then I skipped the 80′s Dance Party Mixer and went and had a quiet dinner alone.

sushi

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Heaven. Koba Sushi in Ventura on East Main Street, a bit south of the Downtown area (you have to drive). Best sushi I’ve had in ages. So fresh and well prepared. I lingered over raw fish, hot tea and miso soup, wrote in my journal and relished the quiet.

I haven’t spent this much time alone since my first child was born.

then I went down to the oceanfront by my hotel and took a walk while the sun went down and the lights went on.

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Bliss.

So what if I didn’t make every workshop? I learned so much at the ones I did attend, I’m not sure I could hold any more information. I have so much to take back home with me! A rediscovered joy of painting and the desire to get into my studio and PLAY. A newfound appreciation of how to do PR and reach out to the media, and a better understanding of how to make email work for me and what tools are available for my small business. SO MUCH ACCOUNTING. And wardrobe tips! That’s a heck of a lot right there. In addition to all of that learning, I have had long delicious naps, walks on the beach, amazing food, and I’ve done exactly what I wanted to be doing every minute of every day. I’ve taken care of myself when I needed to, eaten what I wanted to eat, put myself first at every turn, and been utterly selfish with my time.

Going on a Craftcation ROCKS. I can’t wait for next year! I’m so grateful I had the chance to do this.

Tomorrow the conference is over. Captain Sexypants will be joining me sometime mid afternoon, and we’re hanging out till Monday. Gonna go out for breakfast, eat ice cream, walk around town, explore shops and see The Hunger Games. I can’t wait for that either.

I slept through Happy Hour and missed another mixer.

Okay. I might have sort of meant to sleep through Happy Hour.

Well see, not exactly What I mean is, I didn’t exactly sleep through Happy Hour on purpose with intent. I figured, if I woke up in time for Happy Hour then I’d go down to the hotel bar where the mixer was happening. The terrifying mixer. I had a plan! My plan was, I was putting my mixer attendance in the hands of the gods, and fate, and random chance and also whether or not I would wake up from my fibro-fogged, exhausted, not feeling so hot, nap. Obviously, the gods had other plans.

Like they so often do.

I made it into two completely amazing workshops today! Met up with the totes adorable Rachel from CRAFTED at the one on email marketing (don’t worry, I’m not going to turn into a spam monster now that I am armed with all this knowledge, but I might just develop a super awesome monthly newsletter with secret sales and coupons for my loyal Honey&Ollie pals) put on by the folks at Mail Chimp. I also took an incredible workshop on DIY PR with a really fun speaker. We were treated to an hour of the charming Gustavo Arellano (author of the column “Ask a Mexican” and an editor at the OC Weekly). He primarily focused on topics like working with the print media, press releases, how to get into magazines, etc – but delved into some other areas as well. Things like, talk to people at mixers instead of looking at your shoes!

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Um. Yeah.

Obviously I back-burnered that point.

There was another workshop on social marketing that came after his, one that I was dying to catch, but that’s when the nap attacked me.

I’d planned to hit another workshop on SEO earlier in the day as well, but I was out getting lost in Ventura trying to find a CVS pharmacy, and didn’t make it back to the hotel until exactly when Gustavo’s talk was happening. Really bummed I missed the SEO. That would have been good to know. But, I needed Stuff From A Pharmacy. Priorities sometimes mean we have to make choices. Choices mean sometimes we miss SEO in favor of toothpaste.

Tomorrow it is all financial stuff and that’s what I really want to be 100% healthy and alert for.

On a personal note and all humor aside, it’s been a really challenging two days. I’m full on in the grips of what might be the worst flare I’ve had in over a year, with all the attendant things that come with that. I’m far from home, missing my kid, missing my cats, missing Captain Sexypants and there is this very busy schedule going on. It is proving to be a most challenging exercise in self care. Which brings me to my new blog series – self care for the crafty and DIY, for entrepreneurs who are also dealing with the reality of chronic pain and illness. I’ll be posting that in April. A lot of us work from home at creative businesses precisely because we deal with challenging life issues like chronic illness, pain, maybe we’re caring for a child or an elderly parent. Self care is important. If you’re anything like me, it’s a constant balancing act and something like this throws you all out of whack.

I miss this face.

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And this face.

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And this one.

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Next time I stay in a hotel, I think I am going to ask NOT to be directly in front of the bank of elevators. Because when you are directly in front of the bank of elevators, it can be a little noisy. Also? Horticulturists have conventions. And they drink a lot at horticulture conventions, apparently, and a lot of them are staying on my floor.

Before I was allowed to stay in a hotel, however, I had to pass inspection. Or rather, my luggage had to pass inspection.

inspection

God forbid I bring shame upon the family or anything by having crap luggage. Fortunately, there are cats to save me from this ever happening.

So! I’m here in Ventura for Craftcation, the big DIY and indie business conference. It’s very exciting. I’ve never been to a conference before, it feels kind of grown up in an odd way – a little like when I bought a new couch instead of getting one off the parkway on trash day. It’s one of those “this is what adults do.” moments. Stay in hotels, go to conventions, talk to other adults.

Yep…

Me, I got into my hotel room, saw the awesome view, and spent a whole minute jumping on the bed.

view

You can hear the waves crashing on the beach outside. If it weren’t freezing out there, I’d totally have the window open.

We got swag in a bag!

bag

We got magazines, tee shirts, handmade salted caramels and stuffed monkeys and coloring books and scissors and thermal lunch bags and of course everything had all the logos of the sponsors on it, but that’s ok by me. It was swag.

In a bag.

There was more squealing and then the absolute terror set in. I’m alone, in a hotel, filled with all these Crafty Cool Kids who I probably would never in a million years actually meet normally, and we’re all here to talk about things like indie business and financial stuff, accounting for people like me (creative), social networking, SEO, needle felting, and jam-making. And so much other stuff. Like 3 full days worth of stuff.

And I’m here alone and I don’t know anyone and that is really scary for a big anti-social introvert like me. The social anxiety set in like whoah, and I really had to force myself to get out of the hotel room. Because it would be totally stupid to pay all this money and then MISS OUT because of social anxiety. I didn’t come here to hide in my hotel room, I’m not 12, this is not middle school and the Crafty Cool Kids are not Mean Girls. I can do this.

I even brought lipstick. Because none of these people know me and maybe I can perpetuate the illusion that I’m one of those put together people who actually, you know, wears lipstick like it’s normal and no big thing.

So here are my steps for dealing with social anxiety and grown up conventions.

1. Get out of your hotel room.
2. Get in the damn car.
3. Find a burger (in this case, veggie with avocado, no onions) because you probably forgot to eat lunch and your blood sugar is tanking. If you can find a burger at a place that reminds you of home, all the better.
habit
You’ll feel one tiny toehold of familiarity on the huge slippy rock face of the unknown and it will help.
4. Get your butt to your workshop on time (and hang around a bit trying not to look all awkward while they figure out logistics).
5. Enjoy your workshop.

So that’s about as far as I got. I got to my workshop, which was fan-freaking-tastic btw, a quickie open paint studio. I made a mandala (of course, I mean, it’s March Mandalas and what else do I ever paint?) only this one was very loose and open and done in acrylic, instead of ink and watercolor. I really liked doing it. I think I’m going to play with acrylics more when I get home.

mandalaventura

It was the perfect entry level thing to get me over that initial bump of terror and into the whole idea of this convention thing.

Except… then there was a mixer. And a BBQ. I had this conversation with myself while waiting for the painting workshop to begin.

“Mixer.”

“Yeah! There will be BBQ! There will be wine!”

“There will be… people.”

“Did I mention BBQ?”

“‘mixer.’ Just the very word strikes terror into my heart.”

“Pork products cooked over fire and grown up grape juice.”

“Stranger danger.”

“Oh fuck it. Fine. Have it your way. We’ll go eat alone with a good book.”

“YES! YES! YES!”

“I was not serious. BBQ.”

“miiiiixerrrrr…”

and on and on in this vein. Yes, this happens in my brain. ALL THE TIME. Actually this happened in the pages of my journal, but I was channeling it directly from my brain to the page so I think that is splitting hairs.

In the end, I wound up locating a bookstore – OMG THE ADVENTURE! IN THE CAR! IN A STRANGE TOWN! – and the smell was familiar and soothing. It made me feel instantly better. I compromised with myself and told myself I could skip the mixer and eat at the hotel (we really need to get room service at my house, I’m just saying) as long as tomorrow I go and eat breakfast and lunch with all the People.

I’m totally looking forward to the workshops.

Probably I will get comfortable with this whole grown up networking socializing thing by the time we have to go home. I’ll have lots of chances to practice. There’s a happy hour social thing in the bar tomorrow. And on Saturday? An 80′s party mixer thing.

Yeah, so, the challenges? They keep coming. I’ll let you know how it goes. Either way, I’m very happy to be here and I can’t wait for all the amazing information I am gonna soak up from the Crafty Cool Kids… whether or not I make it to any social events, it’s a great opportunity for learning and I’m grateful to have it. Excelsior!

Shawl pins!

So happy this week, my shoulder is feeling a lot better. Rather than continue to try to work, I decided to take the weekend OFF entirely. 48 hours of heavy duty muscle relaxers, heating pads, ice packs and stretching. Rest and good food. Lots of sleep. Arnica and other good herbal stuff. Something in there seems to have done the trick! After my relaxing weekend, I got into the studio today for the first time in several days, and it was great! No pain. 80% of my normal range of motion back. Yay!

I’ve been working out how to make shawl pins off and on for a few months now. As a knitter and handspinner, I wear a lot of shawls and wraps. It occurred to me that I’d like to be selling some at my booth when CRAFTED opens, so I’ve been playing around with copper wire all day. My first attempts were fairly laughable, but as the day went on, they got a lot better.

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I finally broke down and purchased a tutorial from Indiegogo on Etsy.com, for a basic spiral shawl pin. Naturally, because this is me and I never follow a pattern or a recipe to the letter (unless you’re Pioneer Woman in which case I have learned that your recipes are perfectly perfect, as is, especially the chipotle corn chowder with bacon) I’ve altered my final version just a little bit. The really cool thing here is that the Etsy seller in question has given permission to the folks who buy her tutorials to sell the resulting work as long as they credit her tutorial. I really quite like this nice spiral shape and now the ideas are coming fast and furious for other pieces. I’m working out several designs in other shapes using heavier gauge wire. Which is really the point of something like this. Take what you learned and make it a leaping off place. The evolution should be fun. I’ll have my take on this basic spiral design up in the shop soon, with some more complex, original designs heading for the port booth this summer.

At any rate, super fun to get back in the shop today. Super nice to feel like myself again. I needed to spend some time with wire and tools and beads. I even managed to scoop the litterboxes (much to the relief of the feline contingent here at Casa Way Too Many Cats) and scrub the bathroom (much to the relief of everyone else here at Casa Way Too Many Cats) and even wash some dishes. It was therapeutic. The simple act of making tea and being able to comfortably lift the kettle was a revelation. I’ll be taking much better care of my rental from now on, I tell you what…

Tomorrow I’ve got a studio assistant for the day. Someone is coming over to help me tag and inventory stock and maybe some beads. I’m really looking forward to the help! Many hands make light work, right?

I’ve been laid up with this lousy shoulder out of commission for about a week now and it’s been a whole lot of no fun.

But I’ve still managed to get a little bit of work done. A little. The one thing about being on muscle relaxers and pain killers is that working with tools gets a little iffy. Safety first, which is why the blowtorch is put away for the duration! No more fine silver charms for a bit, till this is resolved.

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I got out and saw John Carter of Mars the other night – which was sadly disappointing on a lot of levels having to do with storytelling and acting. Still, you can’t beat it for pure 80′s levels of Flash Gordon sci fi cheese so if that’s your thing you should go see it. But I suggest a matinee. And a large buttered popcorn. Because everything is better when experienced through the buttery filter of popcorn movie love.

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Got a couple of new things up on Etsy this week, a few more pairs of the wire wrapped Padmavati line, some charm necklaces, a little of this and that…

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The really exciting thing that happened this week is that I got my lease from CRAFTED at the Port of LA. Still reading through all the legal jargon and cross referencing civil codes and trying to understand what I’m about to sign. I’ve got to get that printed out and send it back with my deposit, but… holy cow y’all, it looks like this is official! I’m juried to sell my jewelry, as well as some handspun and luxury caps. Super exciting… super terrifying. Becoming a CRAFTED vendor is a quantum leap in terms of my business and there is so much self doubt going on, and fear, and anxiety. I’m totally going to do it, but it’s not this blithe step into the future, much more like a shrieking dive off a cliff with the fervent hope that there’s a net down there somewhere.

I did a lot of winging it in my first year and my thought is that I can’t afford to do that now. Setting up books (crafty friends, check out Handmadeology’s bookkeeping complete for crafters, it’s amazing) and systems… I might be the OCD fairy in some respects, but not in this one, it’s a steep learning curve and one that is fraught with pitfalls like laziness and bad habits.

But I’m getting there. It’s too important NOT to get there. And the point is not to do it perfectly, but rather, to just do better.

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And of course, next week? Next week is Craftcation, in Ventura! I am SO excited about Craftcation, I can’t even tell you. Four days in a luxury hotel with a bunch of crafty DIY entrepreneurs? Heaven. Proximity to my favorite sushi bar in the world, also a plus… Really looking forward to the classes and networking opportunities. There are all sorts of mixers and social events worked into this thing. I’m not sure I’ll make it to the 80′s dance party on Saturday night though. That’s a little scary for me. I’m going to this thing alone, Captain Sexypants will be joining me at some point but we’re not sure when, and frankly, the 80′s was a time of extreme unfun for me. I hated the 80′s. Remember Ally Sheedy’s character in Breakfast Club? That was me. So going to an 80′s Dance Party at a conference full of Cool Kids Who I Don’t Know is bringing up all sorts of “school dance” feelings of anxiety and rejection.

I might just go out for sushi if my Cap’n isn’t up in time for this shindig. I’m not sure I can go it alone.

Anyway! Lots of great new stuff in the shop this week… check it out!

“This place where you are right now
God circled on a map for you.

Wherever your eyes and arms and heart can move
Against the earth and the sky,
The Beloved has bowed there -

Our beloved has bowed there knowing
You were coming.

I could tell you a priceless secret about
Your real worth, dear pilgrim,

But any unkindness to yourself,
Any confusion about others,

Will keep one
From accepting the grace, the love,

The sublime freedom
Divine knowledge always offers to you.

Never mind, Hafiz, about
The great requirements this path demands
Of the wayfarers,

For your soul is too full of wine tonight
To withhold the wondrous Truth from this world.

But because I am so clever and generous,
I have already clearly woven a resplendent lock
Of his tresses

As a remarkable truth and gift
In this poem for you.”
~Hafiz

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